“Dealing with short-fused clients:

It’s not you, it’s them. Or is it?”

Click HERE to Register

• Are you exhausted from dealing with difficult pet parents?
• Do you wonder if anyone really appreciates how hard your team is really working?
• Would you like to know how to turn a growling Shepherd into a purring kitten?

Join us for a timely (and friendly) discussion about how to deal with unhappy clients. 

Participants will learn how to:

• Recognize what upset clients really want
• Manage stressful situations more effectively – in person, on the phone, and online
• Set expectations (of client behavior) before, during, and after a visit
• How to say Yes without feeling like a doormat – and when to draw the line and say No
• Embrace the value of saying Thank You

 Approved for One hour of California Statutorily Approved CE

 Linda Kaplan, MHA, is president of BluePrints Veterinary Marketing Group and oversees the agency’s marketing functions. She has worked in healthcare marketing for over thirty years. Born and raised in Palm Springs, CA, Linda is the granddaughter, daughter, and sister of prominent cardiologists. After earning an undergraduate degree in communications from UC Santa Barbara, she worked in the marketing and sales division of major companies including, Proctor & Gamble (Patient Care Services Division), American Medical International, Summit Health, Ltd., and PacifiCare Health Systems. In the many years that followed, Linda owned and managed Kaplan Communications Group, a human healthcare marketing consultancy firm. During that time, she earned a Master of Health Administration degree at Chapman University.In 2011, her youngest child left for college, so she changed the locks,  left human healthcare, and moved to animal healthcare by joining the BluePrints team.